In August 1993, the first issue of Screen Print India was launched with great expectations in a black and white avatar with a burning desire to make a difference. It was a conscious decision to have Screen Print India as a monthly magazine right from day one itself. The guiding philosophy behind the publication’s content mix was to provide insights into the international market for Indian readers and vice versa. The March 2002 issue of Screen Print India magazine was made partly four-colour. The magazine became fully four-colour from the July 2002 issue. The publication has evolved from a black and white ‘plain vanilla’ industry news presenter to a slick, glossy, all colour format with comprehensive knowledge and news coverage. Today, Screen Print India is trying to bridge the gap that exists between the nascent Indian screen printing industry and the comparatively well-developed global arena. Highlighting issues like quality, best practices and adopting the latest technology and materials, it has attempted to create awareness among the Indian screen printing fraternity.
A niche printing segment finally got its own, dedicated, interactive print platform when Sublimating Ideas made its debut during fiscal 2015-16 as a print magazine highlighting the key developments and achievements of the sublimation printing industry. As a publishing house specialising in the B2B segment of printing, Aditya Publications felt it was time to create a forum to exchange ideas, share knowledge and above all, create a feeling of camaraderie. With profiles of the leading players including printers as well as machine, substrate and input material brands, it offers tips and guidelines for new entrants while also analysing challenges and opportunities, providing much more for the sublimation aficionado. The objective behind this publication is to create awareness, share expert guidance, highlight significant trends and provide important tips for greater efficiency. Over the past five years it has been an integral part of this niche printing industry segment’s growth story.